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| | 6 | <title>And the beast shall come forth... - Community Marketing</title> |
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| | 24 | <div id="header"><div id="header-text">And the beast shall come forth...</div> |
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| | 27 | <div id="slidenav"><div id="subheader-text">Community Project Organization and SeaMonkey 2</div> |
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| | 33 | |
| | 34 | <h1>Community Marketing</h1> |
| | 35 | |
| | 36 | <div class="simplebox"> |
| | 37 | <ul> |
| | 38 | <li>No marketing <span class="hilite">budget</span></li> |
| | 39 | <li><span class="hilite">Word of mouth</span> is probably the major channel</li> |
| | 40 | <li><span class="hilite">Website</span> needs to make a good impression |
| | 41 | (seen <a href="http://www.seamonkey-project.org/">seamonkey-project.org</a> yet?)</li> |
| | 42 | <li><span class="hilite">T-shirts</span>, etc. are nice, |
| | 43 | there are decent <a href="http://www.cafepress.com/SeaMonkeySuite">web shops</a>, |
| | 44 | but intl shipping and customs are expensive</li> |
| | 45 | <li>Logos and <span class="hilite">buttons</span> for spreading the word on websites</li> |
| | 46 | <li><span class="hilite">Press reviews</span> - small projects are lucky if some reporters like them</li> |
| | 47 | <li>Don't underestimate the <span class="hilite">blogosphere</span> when targeting advanced web users</li> |
| | 48 | <li>Try to reach your primary <span class="hilite">target audience(s)</span></li> |
| | 49 | <li>As a browser, you easily lose users when websites don't work</li> |
| | 50 | </ul> |
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projects / slides.git / blame_incremental