put up FOSDEM 2022 on main page
[slides.git] / fosdem2008 / slide_marketing.html
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1<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01//EN" "http://www.w3.org/TR/html4/strict.dtd">
2<html>
3<head>
4 <meta http-equiv="Content-Type" content="text/html; charset=iso-8859-15">
5 <meta name="Author" content="KaiRo - Robert Kaiser">
6 <title>And the beast shall come forth... - Community Marketing</title>
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9 <link rel="contents" href="index.html" title="Contents">
10 <link rel="index" href="toc.html" title="Overview">
11 <link rel="start" href="index.html" title="Start">
12 <link rel="first" href="slide_introduction.html" title="First page">
13 <link rel="previous" href="slide_bugbounty.html" title="Previous page">
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17<body onLoad="document.body.onclick = docClicked;">
18<div id="header"><div id="header-text">And the beast shall come forth...</div>
19 <img src="template/header-logo.png" height="38" width="260" alt="">
20</div>
21<div id="slidenav"><div id="subheader-text">Community Project Organization and SeaMonkey 2</div>
22 <a href="toc.html" accesskey="t">toc</a> ||
23 <a href="index.html" accesskey="s">start</a> ||
24 <a href="slide_bugbounty.html" accesskey="p">&lt; prev</a> |
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26</div>
27
28<h1>Community Marketing</h1>
29
30<div class="simplebox">
31<ul>
32 <li>No marketing <span class="hilite">budget</span></li>
33 <li><span class="hilite">Word of mouth</span> is probably the major channel</li>
34 <li><span class="hilite">Website</span> needs to make a good impression
35 (seen <a href="http://www.seamonkey-project.org/">seamonkey-project.org</a> yet?)</li>
36 <li><span class="hilite">T-shirts</span>, etc. are nice,
37 there are decent <a href="http://www.cafepress.com/SeaMonkeySuite">web shops</a>,
38 but intl shipping and customs are expensive</li>
39 <li>Logos and <span class="hilite">buttons</span> for spreading the word on websites</li>
40 <li><span class="hilite">Press reviews</span> - small projects are lucky if some reporters like them</li>
41 <li>Don't underestimate the <span class="hilite">blogosphere</span> when targeting advanced web users</li>
42 <li>Try to reach your primary <span class="hilite">target audience(s)</span></li>
43 <li>As a browser, you easily lose users when websites don't work</li>
44</ul>
45</div>
46
47</body>
48</html>